One of the common strategies to market a new product and business is through email marketing. This is an approach to get more sales by introducing potential customers to new products or services via email. To support this marketing strategy, a proper tool is usually needed. Some of the email marketing software provided in the market is Getresponse and Mailchimp. Both giving several incredible benefits and features to consider. For detailed information related to Getresponse VS Mailchimp comparison, the following paragraphs will give a better description.
What Is Getresponse
Getresponse provides service to help with a powerful and simplified tool to send emails, create pages, and automate online marketing. This tool is suitable for online marketing strategy especially to help with marketing automation in various ways. Not only promise to give an excellent result in increasing online sales, but it also guarantees high conversion. Therefore, it is one worth considering tool that will benefit a business or company.
Selecting Getresponse will lead to various benefits for the user. With this tool, the user can get the following advantages:
- Getresponse can help the user to perform a perfect email marketing strategy through various approaches. Either by providing some great designs for the email marketing template, up to perform specific delivering and campaign for the product through the news email.
- With this product, it helps to ease the work of email marketing campaign and help to set up everything in fasten way. So that the user can get the maximum benefit of this tool accordingly.
Not just giving numerous numbers of benefits, Getresponse also consists of many excellent features. By using this tool, the user will automatically have supported with the following items.
- Provide excellent features to support email marketing, consisting of powerful email templates, fascinating email design, and proven deliverability email marketing types. These features including helping send a one-time email broadcast with updates and special offers, suitable SMTP triggered emails to send receipts and reminders, automation email that design action based, and many more.
- It also features conversion funnels that are supported through the ultimate sales funnel software machine. With this feature, the user will able to use standard opt-in funnels to capture new leads on the landing page, share valuable content in exchange for email addresses, up perform webinar funnels to build relationships, and turn the expertise into revenue.
- The marketing automation builder feature can help to deliver better customer experiences automatically. It works by saving more time and resources through prebuilt workflows for specific campaigns, up to add a personal touch to every message so that it can build a connection with the audience.
- And many more features to enjoy with these excellent email marketing tools.
How Much Does Getresponse Cost
Getresponse provides various interesting pricing plans for their user. Either to select a monthly subscription, yearly basis, or even two years’ subscription. The option of the plan also various, starting from the basic package with $15 per month, up to the maximum plan which can be custom according to the needs of each business. Therefore, no worry about selecting a suitable package to support your online marketing strategy accordingly.
What Is Mailchimp
Another email marketing tool that also worth considering is Mailchimp. This product commits to helping with the online business market and automation market strategy. Therefore, Mailchimp offers many services start from helping to reach the right customer up to take action with suitable insights. For more details on the benefits and features, the following paragraphs will give another overview.
Any customer that uses Mailchimp can get several numbers of benefits. Through this tool, the customer will get the following advantages:
- It can help to create a suitable website that brings the business into a suitable online marketing approach including preparing the domain and preparing the built-in marketing tools.
- With Mailchimp, it can help to connect the online business or webpage into regular email sales boosts. So that it will give regular information to your potential customer and may lead to further sales.
- Mailchimp also voted in 2020 as TrustRadius’ top-rated for email marketing and all-in-one software categorize. Therefore, no doubt about its performance.
Mailchimp will bring many excellent features including as listed below:
- Audience management will help through various approaches to find new ways to market the business. Furthermore, it also helps to grow the audience with pop-up embedded and segment the audience based on shared traits.
- Creative tools which can sync, store, and edit all images and files in one place through the content studio. It also brings creative assistance that will help to deliver a beautiful and on-brand design with personalizing individual content blocks within the emails.
- Marketing automation can help to design a personalized journey using conditional logic and branching points. Furthermore, it can sync the store data and connect other tools to unlock more automation features.
- Insights and analytics that can help to track all sales and campaign performance in easy reports and get personalized recommendations to help to make the next move including performing A/B testing to optimize the content accordingly.
How Much Does Mailchimp Cost
Mailchimp offers several pricing plans for the customer. According to the official webpage, this product offering a free starter with limited features. In case that the user feels satisfied and plan to add more features, then they can subscribe to further plan for as low as $10.5 per month. In case the user interest to subscribe to premium features, then they will be charged as much as $313.73 per month. However, this cost can be more efficient if the user decides to select a transactional email plan.
After reading the above Getresponse VS Mailchimp comparison, now you can make up your mind and selecting the best email marketing tools to help the growth of your business. In case you need additional approaches to increase your audience, you can also try to read Doodly VS Videoscribe comparison that will help you select the best video creator. Therefore, you can manage to market your business accordingly and successfully make profitable sales.